Amit Kaushal

Currently leading UX initiatives and a team of designers, focusing on client relationship management and portal development for key projects.

• Maintained and strengthened organizational relationships with key clients.
• Led and mentored a team of 2 UX designers, providing guidance and fostering professional growth.
• Designed a dedicated Event portal for Lublin, Poland, enhancing user engagement.
• Developed a specialized portal for the internal UX team, streamlining workflows and resources.

Initially joined Roche Malaysia to lead the design team and champion User Experience and Design Thinking across internal teams. Later relocated to Warsaw, Poland, to work on European projects, specializing in conversational design, AI applications, and enterprise software.

• Led the design team in Malaysia, driving the adoption and understanding of User Experience and Design Thinking across all organizational levels.
• Collaborated extensively with cross-functional teams, including Product Managers, Development, Stakeholders, and Users, to ensure UX design aligned with business goals and technical constraints.
• Appointed as Brand Ambassador for Design Systems within Roche, promoting consistency and efficiency.
• Participated actively in Design Hackathons, contributing innovative solutions.
• Served as a key speaker, advocating for and educating teams on design thinking principles within Roche projects.
• Collaborated on and designed internal systems to optimize organizational processes.
• Designed user-centric and AI-powered applications, enhancing user interaction and efficiency.
• Partnered with the Human Resources team to develop and implement Design Thinking training courses for employees.

Led and managed the user experience design process for all projects, ensuring intuitive, user-friendly, and target audience-aligned products, services, and digital experiences.

• Ensured adherence to design thinking processes across all project teams, fostering a structured approach to problem-solving.
• Successfully led multiple concurrent projects, demonstrating strong project management and multitasking abilities.
• Delivered trend-setting user experiences coupled with impressive user interfaces and interactions.
• Facilitated and led numerous design charrettes (workshops) with project teams, stakeholders, and cross-functional groups to drive project success.
• Executed comprehensive UX design activities, including user journey mapping, user scenarios, desk research, user interviews, persona development, ideation, wireframing, prototyping, and final design interface creation.
• Conducted in-depth user research collaboratively with Data Science teams to inform design decisions and validate concepts.

Began professional career honing design skills across various digital assets, gaining foundational insights into user interactions and motivations.

• Designed a diverse range of marketing materials, including email newsletters, banner advertisements, and comprehensive websites.
• Specialized in UI design, creating visually appealing interfaces that provided valuable insights into user behavior and interactions.
• Collaborated effectively with cross-functional teams to maintain design consistency and ensure alignment with user needs.
• Leveraged feedback and analytics to iteratively refine designs and continuously enhance the user experience.

Led the Ambank AmOnline project from inception to completion, encompassing UX strategy, client communications, and team guidance. Integrated an AI chatbot, elevating the user experience.

Enhanced the user experience of RHB's internal portal, specifically aimed at boosting cash flow for SMEs. Collaborated with major consulting firms BCG and Accenture.

Led the design team in a 24-hour design hackathon, resulting in winning the project and the successful launch of the new Digi app.

Managed the development of the client's public banking app, ensuring seamless integration of design guidelines and vision.

Developed an innovative AI chat-based banking concept and designed a cutting-edge physical banking space, enabling users to manage tasks autonomously.

Led the challenging redesign of the entire wealth management module for Maybank, Malaysia's largest bank. This project significantly boosted user engagement and shifted user preference from web to mobile app.

Pivotal contributor to the design charrette, developing and executing the UI/UX strategy for the public website.

Recognized for outstanding design and user experience on a project featured as Adobe Site of the Day.

Received a Bronze award for excellence in multimedia and interactive advertising design.

Awarded 'Best in Class' by the Interactive Media Awards, signifying superior achievement in digital media.

Earned a Silver award from the W3 Awards for exceptional visual appeal and lifestyle design.